SportRx Recognized as Top-25 Best Place to Work in America by Outside Magazine

San Diego, CA (November 2, 2018) – SportRx, the leader in sports prescription eyewear for athletes and outdoor recreationalists, has been selected as one of OUTSIDE’s Best Places to Work 2018. This is the fourth time SportRx has been selected as a top company. Winning companies provide great workplaces for employees and encourage a balance…

SportRx Enters Baseball Hall of Fame through Joe Kelly’s Glasses of the Boston Red Sox

San Diego, CA (November 1, 2018) – The Boston Red Sox take the 2018 World Series and eight Red Sox artifacts are heading to Cooperstown to enter the Baseball Hall of Fame, including RHP Joe Kelly’s prescription glasses. In addition to his triple-digit pitch velocity, Joe Kelly has become well-known by fans for his glasses. …

VeloSwap Announces Programs, Events, and More for November 3 Event in Denver

Boulder, Colorado, USA — October 30, 2018 — VeloSwap, America’s most popular consumer bicycle swap and expo, comes to Denver on November 3rd at the National Western Complex. Colorado’s biggest consumer bike event brings together more cycling enthusiasts, retailers, and manufacturers than any other in North America, with an expected attendance of 8,000 enthusiastic shoppers….

A New World-Class Gravel Race – SBT GRVL, Presented by Canyon Bicycles – Debuts in Steamboat Springs, Colo., Aug. 18, 2019

(STEAMBOAT SPRINGS, Colo., October 30, 2018) – Gravel, one of the fastest-growing disciplines in cycling, experienced tipping-point growth in 2018, as exponentially more events, gravel-specific bikes, gear, components and content debuted this year than any year prior.  The momentum will be supercharged in 2019 with the debut of Colorado’s ultimate gravel race event, SBT GRVL,…

Infographic: The Significance of Instagram for Endurance Sport Brands

(October 30th, 2018) – Instagram has been leading the way as a key platform for endurance sport brands. When compared against Facebook, Twitter and YouTube, Instagram continues to resonate most in terms of engagement, post interaction & fan growth. Using some selected findings from its latest September Endurance Sport Social Analytics (ESSA) Data, MultiSport Research…

OutsidePR Expands Director Team With Addition of Massimo Alpian

SAUSALITO, CALIF. (October 9, 2018) – San Francisco-based public relations and sports marketing agency, OutsidePR, is proud to welcome longtime outdoor industry professional Massimo Alpian as account director. Alpian, a seasoned marketer and driven endurance athlete and skier, will be based in Boulder, Colorado. “Massimo is one of the most highly-regarded professionals in our community…